Wednesday, January 30, 2008

Sometimes I wonder at myself. Most of the time I HATE advertising. I hate the idea that someone is out there, using their talents just to get at my money. I hate the idea that products are aimed particularly at me. I also hate that its such an acceptable thing, in the business world, to do this.

On the other hand, I admire them for being so smart about what they do. There are some ads that I think are clever; like the mercedes bens ad. That add was cool! It makes me want to go and see what a mercedes benz looks like so I can associate the car with the ad.

What Z said in his movie was true, that the more you learn about something, the more critically you think about it (like design), which puts pressure on designers to do a good job. I took a design class last semester, in which we studied this in depth, and its so true that words and images together are so powerful! I was going to show an example of a commercial that i liked, and while searching I found so many awesome commercials!! Video's are scary powerful because they use written word, images, and sounds. I thought these ones were cool:

http://http://www.firebrand.com/watch/EBAY-TOYBOAT-30/73
http://BATTLEFIELD-69/194

1 comment:

Prof Ron said...

you nail it: scary powerful. I can't get to the videos you list thought???